Curriculum
Module 3: Selling to Different Customer Behaviors

Description:
Trains participants in selling to different customer behaviors within 2 days

Target Group:
Intended for all sales staff worldwide that have direct customer contact where the opportunity exists to sell products and services and have advanced selling skills

Prerequisite:
Module 1, Module 1 -- Follow-Up, and Module 2

Modular Design:
Consists of the following components:
* Preview
* Session 1: Introduction & Successes / Challenges
* Sesison 2: Personal Profile
* Session 3: Identifying the customers in the personality profiles
* Session 4: Using the personality profile in the sales cycle
* Session 5: Development of customer profiles in Key Accounts
* Session 6: Summary
* Action Session
   o Supported by optional Action Diary

Deliverables for:
Trainees
8 Session booklets
Mind jogger & pen
Evaluation form
Personal Behavior Profile

Trainers
Trainer's Leader Guide
1 Video
Bag







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Fidler Partners & Associates, Inc.
19 Charisma Dr.
Camp Hill, PA 17011
Phone: 717-763-4408 / Fax: 717-763-4409